Monica Nevi


The 5 Steps To A Viral Video

Whether it’s unintentional or well thought out the viral video is the pinnacle of internet success. Some of us are looking to create something we are proud of and have others really enjoy it so they share it with their friends, like you will with this article. Others are just hoping to have their phone out when someone falls in a fountain or gets dragged off a plane. We are going to focus on the intentional viral video part, since you can only cross your fingers so long that a girl gets punched in the face in the background of your SnapChat.

Here are the very easy steps to making a viral video*

Step 1: Conceptualize

Whatever it is you want this video to represent at the end have a clear vision of that when you start. What category is it going to fit in? What is the message you want to get out to people? Are you motivating, are you helping, are you instructing, are you showcasing something amazing or are you making people laugh/cry? This is intentionally viral so you must be intentional with your planning. Lay out and write down what you are going to do and be able to identify the parts that will make people want to share.

Step 2: Boobs And Cats

Now take the structure you just created and chop it up so you can fit in as many cats and boobs as possible. If you have the opportunity to film cats and boobs together, you are really helping yourself out. The more the better. Now, if your original structure was meant to be just a cat playing with boobs simply add more cats and boobs you don’t really need to rewrite too much.

Step 3: Add An Injury 

Since it is morally questionable and pretty dark to manufacture some sort of tragedy for your viral video, your next best bet is to have someone fall or hit their head. People love to watch other people get hurt. Usually this needs to be a minor injury that the audience will know the person is okay but some people are into wondering if the person made it. So cut from cats and boobs to a friend running into the door or falling off a table they should not have been standing on.

Step 4: Title And Share Relentlessly

This is key, share the video on all of your social media and post it directly to your friends’ pages. The title is what will draw them in so make it something that is intriguing and true to the video itself and catchy like “Man Falls On Kitties Playing With Titties” or something like that. Then message those same friends with the exact same link and ask them to either share it, like it or up vote it. This makes every single follower so annoyed that they have to watch it to know what is going on. There is nothing we like more than watching something that has been shared a ton and going “that wasn’t even that good.” That’s what makes it a viral video, it being divisive.

Step 5: Constantly Check View Numbers

You are going to want to post it separately on Facebook and Youtube as they have different view counting systems. When people ask you how many views it has, always go with the Facebook number as it will absolutely be higher. Check back on the views every 10 minutes for the rest of the day. When you start getting a lot of views make posts sharing the video again that say things like “almost to 1 million” or almost “more than that Adele video.” What ever gets people riled up to watch it again. The numbers are what make it viral, so always check them.

If you follow these steps you will be 100% guaranteed** to have a viral video on your hands. Remember to think about what people are going to want to SHARE. That’s the biggest thing to keep in mind. Some viewers are great and align with exactly what you want them to and then there are the majority of people who need something they can comprehend and that’s where the viral videos flourish.

In my experience, I really have fun and feel fulfilled when I make my monthly Mellowing Out with Monica meditation videos but people enjoyed watching my perform stand up after smoking weed a little bit more. All of which is on my YouTube channel you can subscribe to here.

Whatever you gathered from this article I know for a fact that I am not wrong.

*I have never had a video go viral and am using an aggregated source of information on videos that I have seen go viral.

**This number is based solely on the actual kitty-boob-fall video described the steps.




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1 Comment

  1. And it doesn t matter if 100,000 people see your skateboarding dog catch fire and faceplant if you don t get anything out of all those video views.

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